Walter Lim Cooler Insights

Walter Lim
Walter is the founder of Cooler Insights—a marketing agency focused on helping companies with their content strategies, social media performance, and online brands. His clients include brands like the Pan Pacific and PARKROYAL hotels, Gleneagles Penang, Eagle Brand Medicated Oil, Citibank, Bosch, DoDo Seafood Treats, and many others. An ACTA-certified trainer, he delivered more than 300 workshops and trained more than 5,800 individuals in content marketing, social media, and branding.

Member of the Media Literacy Council in Singapore, Walter is a prolific business blogger and B2B influencer. His articles have been published on Outbrain, Social Media Today, Startup Nation, Duct Tape Marketing, Tweak Your Biz, Pole Position Marketing, Spin Sucks, Tech In Asia, e27, and Yahoo! News. He was also featured on The Straits Times, TODAY, CNA938, Money 89.3 FM, Smart Parents, and Power 98.

9 December 2022 (Day 2)

Time Session
Psycho Content Creation Workshop

Peppered with case studies and illustrations, delegates will explore how the consumer brain's chain reactions and the practical approach to online campaign to achieve optimal results.

Walter Lim Speaker Cooler Insights
Ballroom 1