Mala Dorasamy MITEC - Malaysia International Trade and Exhibition Centre

Mala Dorasamy who reins from South Africa, is an accomplished executive with international experience who joined the executive management team of MITEC in 2017 and currently holds the portfolio of the Acting Chief Executive Officer /Director of Marketing and Sales with the responsibility for strategically managing the Centre, marketing, partnerships, brand & business development. A result driven professional with extensive strategic and managerial experience in Convention/Exhibition Centre venue management, also nominated as the Top 40 Women in Mice in Africa for 2015 and awarded the South African Association of Conference Industry Fellowship Award. As the previous Director of Marketing, Sales & Events at the Durban International Convention Centre she played a significant role in building the global reputation, brand and profitability of the Durban ICC. Mala has over 34 years of experience in the MICE industry specialising in areas including international marketing, business development, sales growth & turnaround strategies, major event & exhibition management, safety and risk management, ISO implementation and management, operational management and also specialised in handling of United Nation/APEC level events. Mala’s life philosophy is to “Be the change you want to see in the World”. “Think Global, Act Local”