Ailynn Seah The Lumiere Consulting

These days, sustainability is much more than a buzzword, and wise business leaders have realised that you don't have to choose between what's good for business and what's good for the planet. Business and environmental objectives can, and should work together. Making events sustainable has become essential for success in today’s events industry. This topic grows increasingly more important as an evaluation criterion for meeting planners, and venues and destinations are often asked about their implementation of specific green initiatives as part of a bid.

Our special keynote session of this year will also include presentations and an overview about this key topic.

People these days are actively researching ways to make more environmental friendly choices in their lives. Even in our very own business events industry, potential conference attendees will evaluate all the options and make a conscious choice to spend their time and money on more sustainable events. By choosing a more sustainable conference, attendees feel more comfortable and confident throughout the whole experience.

This session will uncover how organisers, venues and destinations can gain more support, publicity, and advocacy from their target audience before, during, and after the event – all of which contributes to greater profits and success by adapting trending sustainable practices.